Gardengirls® Brands
The first varieties of bud-blooming dwarfs celebrate their 15th anniversary of introduction to the market.
Gardengirls® uses this anniversary to introduce two new group classifications:.
Rasta Girls®
Gardengirls®– Insider knew especially the lilac variety ‘Nelly’ since 2004. That early almost nobody really appreciated the value of those hanging varieties. Now – 15 years later, we can present a whole series of varieties with a pendulous growth habit, named Rasta Girls®. They are perfect for colour bowls, trendy raised beds or just decorative arrangements. Our Rasta Girls® always make a showy display.
Sunset-Girls®
The large success of this group has convinced professional trade specialists and consumers over the last years that the exceptional decorative colourful foliage has exceptional value. The buds, if they are any, plays only a minor role. The foliage stays attractive until spring – in bright shining leaf colours. Reason enough to rename the former Sunset Line to Sunset-Girls® to recognize the unique importance of those varieties.
We developed new logos for these classifications as well as table display posters and pot labels.
The new group names within Gardengirls®.
The bud-blooming dwarfs with pendulous stems have a significant importance within the Gardengirls® assortment. This group gains popularity in all over Europe. To celebrate the 15th anniversary of these special varieties we grouped all varieties in one group and gave it the name Rasta Girls®.
One of the newer part of the Gardengirls® assortment are the popular varieties with the bright coloured, decorative foliage – the Sunset-Girls® (formerly Sunset Line). The marketing for this series shows a heather landscape in autumn at sun set. We developed new logos for these classifications as well as table display posters and pot labels
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